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Quintessence Publishing: Journals: ORTHODONTICS
ORTHODONTICS
The Art and Practice of Dentofacial Enhancement

Formerly World Journal of Orthodontics

Edited by
Rafi Romano, DMD, MSc (Editor-in-Chief)

ISSN 2160-2999 (print) / ISSN 2160-3006 (online)

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Publication:
Yearbook 2012
Volume 13 , Issue 1

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EDITORIAL: Take it up a notch

Rafi Romano, DMD, MSc


Print media has undergone tremendous changes in the past decade. Full-color images, high-quality paper, and modern design belong not only to fashion media but have also filtered to medical journals.

By its very nature, though, medical and dental information is not terribly appealing or attractive to readers who seek short messages and bottom lines. More and more, people read only abstracts on PubMed and do not take the time to delve into the details of the research.

Clinicians are swamped by the incredible variety of information available and do not know where to spend their so-called “free” time, which has become more and more limited in the modern world. We have multichannel televisions, amazing media accessories such as tablets and smartphones, and easily accessible high-speed broadband networks that bring information to us in no time flat.

The only thing that has not and most probably will not change is the need for professional specialists to obtain updates on current findings and innovations. Peer-reviewed journals are still the most reliable sources of information on which all specialists can base their work and future studies.

Publishers and editors are seeking new ways to attract people to the mission of reading articles. One easy, handy, and technologically amazing way to add another dimension to an article is the option to link any printed article to a media file such as a video, presentation, or website by QR (quick response) code.

This issue is not only the largest ever for Orthodontics (which is now an annual publication), but also the most varied, with innovative clinical and theoretical findings. We have incorporated QR codes for several articles that will link to presentations or short videos to enhance your reading experience and knowledge. We do hope that you will love this added content.

I wish to thank my former associate editor, Dr Marc Ackerman, for his help and outstanding contribution to the journal during the past year, and I wish him the best success in the future.

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