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The Business of Dentistry (QuintEssentials 8)

Author(s)/Editor(s): Rattan, Raj and Manolescue, George

Price: $ 54.00

Stock #: B8908

Categories: Practice Management, QuintEssentials

© 2003


This book explores the interface between clinical dentistry and the management of a modern dental practice. It covers a range of business areas, including the principles of financial management and the use of financial ratios and indicators in relation to practice profitability. There will be an overview of modern marketing techniques including the concept of branding.

ISBN: 1-85097-058-0
978-1-85097-058-3 , 9781850970583

153 pp; 45 color illus

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