Of the hundreds of books on cosmetic dentistry written over the past 25 years, only one has stood the test of time.
Change Your Smile—the first comprehensive book to show patients what cosmetic dental treatment could do to transform their appearance and improve their self-image—has been updated to introduce the current generation of patients to the latest advances in cosmetic dentistry. Based on the premise that most esthetic treatment failures are the result of miscommunication and false expectations,
Change Your Smile speaks directly to patients about the range of possibilities as well as the limitations of cosmetic dental treatment, arming them with the knowledge they need to communicate effectively with their dentists. Like its predecessors, the snazzy new fourth edition invites readers—regardless of their age, budget, or the extent of their problem—to analyze their own smile and then observe how specific cosmetic procedures, most of them either minimally or noninvasive, dramatically improved the appearance of actual patients who sought treatment for the same problem. Stained, crooked, or missing teeth? Unsightly gaps? Showing too much gum tissue? These and the full array of other problems that can detract from a smile are presented in short, easy-to-read nuggets, and each problem, in turn, is followed by information showcasing the various cosmetic solutions available to resolve it. Featuring abundant before-and-after photographs, detailed charts for side-by-side comparison of treatment options, and myriad fashion and beauty tips,
Change Your Smile effectively conveys the message that esthetic procedures not covered by insurance are nevertheless well worth the investment because of their potential life-changing effects. Written by the world-renowned expert on esthetic dentistry,
Change Your Smile should grace the waiting rooms of all dentists seeking to increase patient acceptance of cosmetic treatment and thus expand their practices.
The more you buy, the more you save!
Affordable enough to give to all your new patients!
multiple purchase price
Copies Price
1–4 $29.50 per copy
5–9 $26.55 per copy
10–19 $24.55 per copy
20–29 $22.55 per copy
30+ $19.55 per copy
Contents
1. Facing It (Introduction/Smile analysis)
2. Stain, Stain, Go Away (Stained teeth)
3. Coming Clean (Decay and old fillings)
4. Cracking Down (Fractured teeth)
5. Mind the Gap (Gaps between teeth)
6. The Truth About False Teeth (Missing teeth)
7. Straighten Up and Smile Right (Crooked and crowded teeth)
8. Finding Closure (Bite problems)
9. It’s About Time (Aging smile)
10. Gumming up the Works (Gum-related problems)
11. About Face (Cosmetic procedures beyond dentistry)
12. Finishing Touches (Beauty tips to enhance a new smile)
Appendix: How It’s Done (Explanations of dental techniques)
A Little Money Can Bring A Lot of Change
Change Your Smile has proven to be an effective marketing tool for dental practices over the past 25 years. This completely revised and updated 4th edition is even more patient friendly and the most economical resource available for educating and motivating your patients.
224 pp (softcover); 484 color illus
ISBN 978-0-86715-466-5
© 2009
Reviews
“I would certainly recommend this book to the general practitioner as a great communication tool. Hopefully, as a result of Change Your Smile: Discover How a New Smile Can Transform Your Life and your professional skills, the patient will be healthier and smiling happily with your help.
Bob Cvetkovic
Australian Dental Association Victorian Branch Newsletter May 2010
The Experts All Agree…
“THE major resource for education about improving smiles!” Gordon J. Christensen, DDS, MSD, PhD
“A must-have book for every dental office!” John C. Kois, DMD, MSD
“Without a doubt the best tool I have ever used to visually communicate with patients about esthetic procedures.” Edward A. McLaren, DDS
“Truly one of the best marketing tools in dentistry!” Linda Miles
